Course reviews

5 star rating

Helpful to everyone in all levels of their marketing career

Lila Becker

The characters used are a great way to show scenarios and help understand the input and output of existing marketing strategies. The content is explained well and I feel like I already picked up some new tricks and ideas for my next project. Thank...

Read More

The characters used are a great way to show scenarios and help understand the input and output of existing marketing strategies. The content is explained well and I feel like I already picked up some new tricks and ideas for my next project. Thanks so much for this course!

Read Less
5 star rating

Strong training, with practical learnings

Joanne Jongens

Really enjoyed the training. You can work at your own pace and the content is very relevant to refresh my 'growth' knowledge and learn new things!

Really enjoyed the training. You can work at your own pace and the content is very relevant to refresh my 'growth' knowledge and learn new things!

Read Less
5 star rating

Helpful to everyone in all levels of their marketing career

Lila Becker

The characters used are a great way to show scenarios and help understand the input and output of existing marketing strategies. The content is explained well and I feel like I already picked up some new tricks and ideas for my next project. Thank...

Read More

The characters used are a great way to show scenarios and help understand the input and output of existing marketing strategies. The content is explained well and I feel like I already picked up some new tricks and ideas for my next project. Thanks so much for this course!

Read Less
5 star rating

Theory Based Actionable System

Robert Vernacchio

By combining years of real world experience and theory into practice, this course presents an actionable and systematic map to sustainable growth. Starting from the first module, there are ample steps, tools, and tricks that can be implemented str...

Read More

By combining years of real world experience and theory into practice, this course presents an actionable and systematic map to sustainable growth. Starting from the first module, there are ample steps, tools, and tricks that can be implemented straight away to identify and correct weak points in any system to unleash higher growth potential. Would highly recommend to any start-up or B2B business looking for a methodical plan to get to that next level.

Read Less

Course curriculum

    1. 2.1 How to set up for growth

    2. 2.2 Solid Growth Tool

    3. 2.3 Marketing funnel & tools

    4. 2.4 CRM & sales pipeline

    5. 2.5 Weekly scorecard meeting

    6. 2.6 Customer research

    7. 2.7 Module summary

    1. 3.1 Module introduction & traffic strategy

    2. 3.2 Channel hierarchy & traffic audit

    3. 3.3 Increase impressions

    4. 3.4 Increase click rate

    5. 3.5 Increase engagement rate

    6. 3.6 Module summary

    1. 4.1 Module introduction

    2. 4.2 Marketing funnel audit

    3. 4.3 Increase submission rate

    4. 4.4 Increase lead activation rate

    5. 4.5 Increase booking rate

    6. 4.6 A/B testing

    7. 4.7 Module summary

    1. 5.1 Module introduction

    2. 5.2 Sales pipeline audit

    3. 5.3 Increase qualification rate

    4. 5.4 Increase offer rate

    5. 5.5 Increase won rate

    6. 5.6 Module summary

    1. 6.1 Module introduction

    2. 6.2 Contract value audit

    3. 6.3 Increase X̄ invoices

    4. 6.4 Increase X̄ line items

    5. 6.5 Increase X̄ line item price

    6. 6.6 Module summary

About this course

  • €1.512,00
  • 45 lessons
  • 9 hours of video content